Tech Publication & Service Info

Start Creating Powerful AR Experiences with Vuforia Studio

26 January 2018 | Team EACPDS


Augmented Reality (AR) uses devices such as smart glasses and phone applications to overlay digital information on the real world. The resulting experiences provide a convergence of digital and physical worlds. Isn’t this what we’ve all been waiting for? For technology to catch up with us? How did we end up here? Where did it all begin?

If you think back to your earliest introduction to Augmented Reality, what do you think of? I tend to think back to Star Trek’s holodecks – augmented facilities that characters used for recreation and for work. But the idea of bringing together virtual and physical worlds has been around for longer than you think.

The first traces of an Augmented Reality device originated in the late 1960’s by computer scientist, Ivan Sutherland, at Harvard University when he was working on what he called “the ultimate display.” The device, called the Sword of Damocles, displayed a geometric grid of graphics over the user’s view of the room. The component parts to the device were so large and heavy that it had to be mounted from the ceiling and suspended with a mechanical arm that supported the head mounted display (HMD). It wouldn’t be until many years later that AR would be introduced to mainstream media as a device that could be used in the manufacturing world.

Not unlike Steve Jobs’ idea that the individual consumer may want his or her own personal computer – working designers and engineers are implementing the individual use of AR to improve workforce efficiencies. Why might manufacturers want Augmented Reality in their hands and in the workplace? What are the benefits?

Augmented Reality helps you work a lot faster.

For Designers and Engineers, a lot of time spent on the manufacturing floor is working with the design in one work space and moving to another space to test the product. With the aid of hands-free AR devices, you’ll be spending a lot less time writing down changes. You’ll be able to make a virtual change to a design with the swipe of a finger or by the nod of your head. You will no longer have messy notepads filled with your ingenious ideas with room for error, missing notepads, or frustration with file-keeping. Your AR glasses will be able to keep up with your fast-paced mind and you’ll be redirecting your energy towards developing new products and improving existing ones.

You can use AR to provide hands-on learning for employees.

Have you ever sat in class writing or typing down all the notes you could possibly think of to ensure that you would apply those rules later while you’re in the field? I know I have. How many times have you actually looked back at those notes? Augmented Reality in the workplace gives employees an opportunity to thrive in their learning environments. Hands-on learning can result in up to a 75% retention rate. AR devices produce real-time images of physical objects with virtual work instructions that guide you while you’re on the manufacturing floor. So yes, traditional training will still be relevant – but you’ll be able to supplement your learning with hands-on experience too.

Vuforia Studio allows you to access data easily.

Vuforia Studio, a PTC Service Lifecycle Management (SLM) tool, is used to improve service, operation, engineering, and manufacturing with AR capabilities. This app is a powerful solution for creating, deploying, and consuming AR experiences within your enterprise. Vuforia Studio has an easy-to-use ‘drag and drop’ interface so that users can quickly create and share scalable AR experiences.

Augmented Reality helps to refine and optimize design in early stages of product development. Smartphones, tablets, and smart glasses can retrieve product data such as sensor readings, locations, temperatures, sales history, warranty history, and other service information. Concepts, modifications, and new ideas can be reviewed and changed quickly. 3D parts observed using a wearable augmented reality device will give designers and engineers a better visualization of a finished product. What’s the result? Rapid repetitious design cycles and the optimization of product design and development.

Solve business problems and provide competitive differentiation with Vuforia Studio – download the product brief.

If you’re interested in talking to us today about Vuforia Studio, then email us at or call us at 1-888-225-7579.